With open banking fueling competition and innovation, a focus on building superior products, services, and user experiences is now essential. Today’s customer-centric companies are capturing real growth by exceeding consumers’ expectations. With the customer at the heart of their digital agendas, these forward-thinking leaders are using technology as a tool to enhance customer experiences rather than simply as a means of driving the agenda.
New regulations and evolving customer demands are forcing financial providers to become more agile and efficient and deliver innovative products and services while also lowering costs. This requires strategic prioritization along with superb design, usability testing, and management and project skills.