How can media companies remain resilient in a time of uncertainty?

Q: How can media companies remain resilient in a time of uncertainty?

With rising inflation, increasing cost of capital, and a looming downturn in the global economy, every company is evaluating how to remain resilient and adapt to the rapidly shifting environment. Media companies face the dual threat of declining ad dollars and flattening subscriber growth as the post-COVID “bump” softens and consumers become more selective on content spending due to tightening budgets and content saturation.